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3.2 Nazi Party Rally as Media Event: Absent, but in the Picture

Most Germans did not attend the rallies. Extensive reporting, during and after the event, let them share the experience. Nazi propagandists soon realised the suggestive impact of visual propaganda and deployed it to a hitherto unprecedented extent.

Moving pictures attracted even more attention than photographs. In the government-commissioned film production "Triumph of the Will", director Leni Riefenstahl created powerful imagery to convey the ideal of the 1934 rally.

The "Making-of" shows that the sophisticated imagery was not a documentation of real events. With special camera positions, such as the lift on a flagpole in the Luitpold Arena, a pit in the speaker's podium or filming from a car driving in reverse, Riefenstahl spectacularly staged events and people in tune with Nazi ideology.